If you have an idea for a new product or service, but aren’t sure what the best format would be to deliver it, please read the guidance below.
Courses and conferences
The College runs an extensive programme of courses, including conferences, lectures, practical skills training and workshops. See the full RCOG events programme.
Benefits of face-to-face courses
- Courses allow for live interactive tuition, which can inspire delegates and facilitate question and answer sessions, discussions and debates
- Workshops offer hands-on skills training
- Courses and conferences provide delegates with the opportunity to network with people with the same interests and compare experiences
Drawbacks of face-to-face courses
- There are lots of associated costs – room rental, refreshments, travel and accommodation for course faculty, staff time – which means attending courses can be expensive for delegates
- Delegates also have travel and accommodation costs
- Lack of study leave means people may struggle to get time off work
- Courses aren’t the best way to deliver information to a large group of people
- Only a limited number of people will benefit from each course as they offer limited geographical coverage
If you have any questions, please email the RCOG meetings team.
The RCOG offers a range of eLearning programmes through StratOG, our online learning resource.
Benefits of eLearning
- It’s more flexible and convenient – people don’t have to travel to use an eLearning resource and can fit learning around their other commitments
- You can potentially reach a much larger audience through eLearning than with a face-to-face course, e.g. an international audience
- You can use interactive elements such as assessment questions, animations, videos and simulations to aid learning
- You can keep the resource constantly updated, e.g. with new guidelines
- Once initial development costs have been met, eLearning resources can be cheaper to deliver in the long term
Drawbacks of eLearning
- In some circumstances a face-to-face course may be more appropriate, e.g. when you need to demonstrate procedures or if peer collaboration is particularly important to the learning process
- A good eLearning resource is likely to have up-front development costs and take significant time to develop
For more information, read our eLearning good practice guide (PDF, 1.08 mb). If you have any questions, please email the RCOG eLearning team.
The College publishes books in collaboration with Cambridge University Press. We will share any new book proposals with Cambridge.
Benefits of books
- People can use a book as an ongoing reference source, which isn’t possible with a one-off course
- This format suits products designed to impart a great deal of knowledge
- eBooks may allow you to add videos and animations
Drawbacks of books
- You can’t keep books updated in the same way as an eLearning resource – even eBooks
- Books (including eBooks) offer less opportunity for interactivity than eLearning
If you have any questions, email the RCOG publishing team.
An app is a piece of software that you can download onto a device like a smartphone or tablet computer and that fulfils a particular purpose.
Benefits of apps
- Apps are best if they’re kept simple and have a very specific purpose: e.g. the RCOG Guidelines app provides access to our Green-top Guidelines in a mobile-friendly format that you can search, bookmark and add notes to
- Apps allow users to access content and resources even if they’re offline, e.g. on a hospital ward
Drawbacks of apps
- If your idea is quite complex, an app may not be the best format; developing the RCOG website or an eLearning resource might be a better option
- We’d need to develop a separate version of the same app for each operating system (iOS, Android, Windows, etc.), which makes app development expensive; developing the RCOG website or an eLearning resource instead means we can make the same content work across all platforms
If you have any questions, email the RCOG ePublishing team.
Blended learning packages
A blended learning package could be a face-to-face course with an eLearning component, or a face-to-face course supported by a manual. With a blended learning package, you get the benefits of both formats. For example:
- The Basic Practical Skills (BPS) course includes an eLearning component: delegates complete the theoretical component of the course online before the face-to-face training. We’ve reduced the face-to-face course from 3 to 2 days, making it easier for trainees to fit the course into their schedules. They still get all the benefits of a course, but the eLearning element adds flexibility and convenience.
- The PROMPT course includes a face-to-face course accompanied by a course manual. This means delegates get all the benefits of a course, and can also continue to use the course manual as a reference when they’re back at work.